Iggy Pup aimed to increase their visibility in local search results, attract more dog owners in Stockport, and generate consistent enquiries by improving their SEO performance and strengthening their online presence.
Seamless Sites implemented a targeted SEO strategy focused on optimising key service pages, improving local keyword rankings, and expanding search coverage across Stockport. This was supported by ongoing content and on-site improvements to steadily increase visibility and drive consistent local traffic and enquiries.
Within a short period, Iggy Pup began ranking for multiple local keywords, with significant improvements in search positions and visibility, leading to increased traffic and a steady rise in local enquiries.
Iggy Pup is a local dog walking and pet care service based in Stockport, offering a range of personalised services for dog owners. While the website was in place, it had little to no visibility in search results and was not attracting consistent local traffic. The goal was to improve search performance, reach more nearby customers, and position Iggy Pup as a trusted, go-to service in the area.
We optimised metadata, refined keyword targeting, and improved page structure to help the site rank for high-intent local searches such as dog walker Stockport and dog sitting Stockport.
We identified high-intent local keywords relevant to Iggy Pup’s services and strategically mapped them across key pages. This helped improve search relevance, increase ranking opportunities, and better capture local demand.
We enhanced page structure, metadata, and content across the site to improve clarity, relevance, and search performance. These updates helped search engines better understand the services offered while improving overall user experience.
We continuously tracked keyword rankings, search visibility, and traffic trends, using the data to make informed adjustments and maintain steady growth.
From an average Google position of 79 down to position 6 in just three months. Iggy Pup now ranks for 32 keywords with 4 keywords sitting at number 1, 6 in the top 3, and 23 in the top 10
The site achieved Top 10 positions for key terms like “dog walker Stockport,” “dog sitting Stockport,” and “dog sitter Stockport,” with consistent weekly gains
Search visibility improved steadily over time, with more keywords entering higher positions on Google and increasing overall presence in local search results.
Traffic forecasts increased consistently as keyword rankings improved, indicating growing organic reach and a stronger potential to attract local customers.
Iggy Pup now benefits from a focused SEO strategy that has significantly improved keyword rankings, search visibility, and traffic potential. The website ranks for a wide range of local search terms, helping attract more dog owners in Stockport and support consistent, long-term growth. This project highlights how a targeted SEO approach can deliver measurable results and build trust for local service businesses.
